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Hilton Partners with Red Lion Boutique Brand | Business

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Hilton Partners with Red Lion Boutique Brand
Hilton Partners with Red Lion Boutique Brand


The LVH will become part of Red Lion’s Leo Hotel Collection as part of a new licensing agreement to take effect in the spring.

"This strategic relationship allows the LVH the opportunity to work with a well-respected hotel company like Red Lion .Affiliating with the new Leo Hotel Collection, the LVH joins a strong and well-established distribution network to the benefit of all," said Rick Stevens, President of Navegante Gaming LLC, representing the LVH, in a prepared statement.

Red Lion Hotels Corporation introduced the Leo Hotel Collection as a new brand in development last week at the Americas Lodging Investment Summit (ALIS). The brand is geared toward independent owners of boutique and historic hotels interested in access to the company's reservation distribution systems.

The alliance also provides access to the services of Red Lion revenue management, national sales and marketing teams and to the Red Lion R&R Club members.